The Lanka Fruit and Vegetable Producers, Processors and Exporters Association (LFVPPEA) have entered into a memorandum of understanding (MOU) with the World Bank’s (WB) Agriculture Sector Modernisation Project (ASMP) anticipating a further boost to the country’s growing export market.
TheLFVPPEA signed the MOU with the ASMP on the 27th of November 2020 in Jaffna, the Ceylon Chamber of Commerce announced.
‘Signing of the MOU with the Agriculture Modernisation Project reflects the alignment of strategies between the State and Private Sector. Further, it reflects the commitment of both parties to expand exports, while including the small-scale settler farmer in the export agriculture value chain,” LFVPPEA, Chairman, Suresh Ellawala said.
ASMP is a World Bank Project under the Ministry of Agriculture with wide objectives within the Sri Lankan agricultural field.
The MOU acknowledges the intention of the two parties in establishing a framework for co-operation and mutual assistance in modernizing agriculture in the country, believing that such co-operation would achieve the aim of facilitating the technical exchange of knowledge, establishment of “Nucleus Estates”, engagement with farmer-beneficiaries of the ASMP, of tropical fresh fruits, namely bananas, mangoes, papayas, MD-2 pineapples and white guava, which are known as the targeted fruits in the project.
The effective export promotion and marketing of the targeted fruits is expected to improve the exports of such fruits.
: ‘Agriculture Sector Modernization is not only the introduction of Modern Agriculture technology to Sri Lanka but also aligning strategies on productivity enhancement focusing on the national and international market through sustainable farmer companies. MOU with LFVPPEA is one of the attempts to Modernize Agriculture Sector towards in this endeavor’ ASMP, Project Director, Dr. Rohan Wijekoon remarked.
The MOU signed between ASMP and LFVPPEA is expected to provide a further boost to the country’s growing export market. Given the growth in Sri Lanka’s export industry, perishable exporters, processors, growers, retail chains, Agri Investors, Agro-Tech Investors could explore opportunities in the sector.
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